In shaping the vision of Universiti Utara Malaysia as the Eminent Management University, we at SoIS with full determination and resolve, vow to fulfill the rights of our clients as follows:
For the students
- To provide quality education with state-of-the-art technologies in order to fortify self-respect by integrating eastern culture with the values of globalization.
For the staff
- To ensure equal treatment in education services to all individuals without regard to race, sex, age, religion, disability, national origin, political affiliation or belief or marital status.
- To strive to provide quality, efficient and responsive services to our customers.
- To instil students with strong moral and ethical values in law, public administration, international studies and tourism and hospitality.
For the nation
- To foster a heightened sense of patriotism among local citizens to enable them to become knowledgeable, ethical and motivated workforce for the development of the nation.